VIDEO
If you haven't heard, video is a must in today's business world. Video can more clearly communicate, leaving no room for error in telling your customers exactly what you do, what products you offer, and how their world will be made better by having worked with you. Let's tell your story and engage your audience!
Let's get to work.
Let's book a call to discuss your video needs. This is a discovery call, not a sales pitch.
The most important thing right now is to have as many conversations as you can to see who can bring your vision to life in the best way possible.
Step-By-Step How to Make a Video
1. Creative Brief
Determine video objectives, target audience, key elements, brand values, etc.
2. Concept Development
Meet in person, via phone, or video chat to brainstorm and discuss ideas.
3. Proposal
No, not a ring. But instead, I'll write up an in-depth proposal that includes lines out exactly what investment will be made to bring this project to life. To help, I'll add visual, audio, and music references.
4. Pre-Production
Once the proposal is approved, now it's time to get to work. Things like determining the shoot date, casting, locations, props, sets, scripts, dates, wardrobe, and budget for each. Preparation is key - the more effort put in at this stage the better the outcome for all parties.
5. Lights, Camera, Action, Let's Go!
It's the big day. Time to gather the crew, travel to locations, and direct and shoot video, following the pre-production plan already laid out. Checking all items off the list and having a little fun along the way.
6. Rough Edit (Draft)
Create a rough video edit, with music and sound, graphics, etc. Not to be confused with the final video!
7. Review and Feedback.
First of two rounds of client revisions. The client will have 4 days to review and provide specific feedback. Helpful feedback here looks like, "Can we re-arrange the storyline here, let's put this clip first, etc."
8. Fine Edit
This is where things get even more real - where the video is finally coming together. I'll revise the video based on the client's feedback. Refine different elements such as sound, graphics, color grading, and timing.
9. Review & Approval
Here, you have a second of the two rounds of client revisions. The client will review and provide final feedback and asks for the video edit.
10. Finish & Delivery
And before you know it... You have this amazing, clear, and exciting video to share with your audience. I'll make any final revisions and apply finishing touches such as color correction, voice-over adjustments, audio mixing, etc. You might even have enjoyed it so much, you'll be ready to start in on your next one.